1 Million Kia Souls Sold in the U.S.

Thursday, 08 March, 2018

A celebration is in order because there have been one million of the Kia Soul sold in the United States!

The urban passenger vehicle has a funky look, quirky personality and seriously great price point. With this milestone, it’s easy to see why people love this vehicle.

“When the Soul first arrived in 2009, everyone at Kia believed we had a hit on our hands, but the Soul’s ongoing popularity and influence on pop culture has taken the Kia brand to places we could only dream of back then,” Michael Sprague, chief operating officer and EVP of Kia Motors America, said in a press release . “From the beginning, the Soul has attracted new customers to the Kia brand by projecting the kind of individuality and optimism that appeals to both the young and the young-at-heart, and with Kia’s overall U.S. sales climbing nearly 150-percent since Soul entered the lineup, its impact cannot be overstated.”

Of course, we can’t talk about the Kia Soul without mentioning its mascots, the hamsters. The Kia Soul hamsters burst onto the scene shortly after the vehicle debuted with a commercial set to Black Sheep’s “The Choice Is Yours.” Since then, the hamsters have continued to rock out to songs like LMFAO’s “Party Rock Anthem,” Maroon 5’s “Animals” and Lady Gaga’s “Applause.”

Most recently, the Kia Soul hamsters were featured in an ad debuting the 2017 Kia Soul Turbo set to Motörhead’s “Ace of Spades.”

In addition to such a successful ongoing ad campaign, the Kia Soul has been lauded by reputable third-party organizations. Here are just a few of the awards the Soul has won:

• Best Compact Car for the Money by U.S. News & World Report for two consecutive years

• Compact Multi-Purpose Vehicle segment winner in J.D. Power’s Initial Quality Study for three consecutive years, as well as five-time segment winner in this study

• Top Safety Pick Plus by the Insurance Institute for Highway Safety, which is the highest possible rating by the IIHS

With such a unique look, cool ad campaign and tons of awards, it’s easy to see why the Kia Soul has reached the 1 million mark.

See for yourself why this car is so loved by taking it for a test drive at Landers Kia in Little Rock!

Categories : News , New Inventory

Tags : SUV , sales , Soul , 2018 Models